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A lifestyle & nonsense guide covering the fashion/music/aesthetics of the Now. From new dark sounds to r&b, bass and rage, abstract technology, abstract writing, icons, color, designer black, designer thugs.

Formed in 2010 as Gucci Goth under the slogan ‘Fake Goth Is The Real Goth’, rebranding as BlackBlackGold is the obvious next step: subcultural subversion continues, but some aspects of the original message are no longer necessary.

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GG/BBG has been featured in

Actual Pain 

The Fader

DAZED Digital

Mishka

LONG Clothing

Luna Vega

Temporary Art Review

Worldwide Gothic

No Conclusion